I am a cartoonist but also am in the licensing image business; that is, manufacturers buy the rights to my cartoons and put them on products and sell them. It’s a good clean business and educational for me. Last week, I opened an online maternity and infant wear shop. Since I have about 8500 cartoons on my main website, I am able to create niche stores, test them, and see how they work. Oddly enough, most of them work better in sales, percentage-wise, than my two superstores.